How AIM Works
A transparent, technology-driven approach to customer acquisition. See exactly how our marketplace routes prospects to your sales floor.
The Exchange Flow
Campaign Strategy
You work with our team to define your ideal customer profile, geographic targets, schedule, and budget.
Publisher Matching
We align your campaign with vetted, compliant publishers in our network who generate traffic matching your criteria.
Consumer Initiation
A high-intent prospect submits a form or initiates a call based on publisher marketing.
Compliance Check
The platform instantly verifies TCPA compliance, TrustedForm/Jornaya tokens, and checks global suppression lists.
Duplicate Filtering
The system ensures this exact prospect hasn't been sold to you recently (customizable deduplication window).
Qualification Engine
For calls, IVR or live agents verify intent. For form-fills, data is validated in real-time.
Ping-Post Bidding
The system matches the lead against active buyer campaigns, prioritizing bids, capacity, and performance.
Real-Time Delivery
Data is pushed to your CRM via API/Webhook, or the call is routed to your dialer instantly.
Sales Engagement
Your agent connects with the prospect. For calls, the qualification window begins.
Reporting & Disposition
You report back the outcome (disposition) via API to help train our algorithms and improve your future lead quality.
Common questions
How long does it take to launch a campaign?
Most buyer campaigns go from first conversation to live delivery within days, not months. The longest step is usually your side of the integration — connecting your CRM or dialer — which the AIM team helps configure.
Do I need technical resources to buy leads on AIM?
No. Fixed-price campaigns can deliver leads by email, spreadsheet, or a simple CRM connection. API and ping-post integrations are optional and only needed if you want dynamic bidding or fully automated delivery.
What happens if a lead doesn't match my campaign criteria?
Leads and calls that miss your criteria — wrong geography, invalid contact data, duplicates, or missing consent documentation — can be returned through the platform, and returns are tracked against the source that generated them.
How is lead quality maintained over time?
Every disposition you report feeds back into routing. Sources with strong conversion keep winning your traffic; sources with high return rates are down-ranked, paused, or removed from the network.