Home Insurance leads.
Homeowners shopping and bundling coverage
Home insurance demand comes from new purchases, renewals, and bundling with auto. AIM connects licensed buyers with homeowners comparing coverage. Prospects are filtered by location and coverage interest.
Why home insurance leads convert.
Home insurance shopping is often triggered by clear events: buying a property, closing on a mortgage, renewing a policy, or bundling with auto to save. Those triggers produce motivated prospects with a genuine need to secure coverage, frequently on a defined timeline tied to a closing or renewal date.
Because a mortgage typically requires coverage, many prospects must complete a purchase, which supports conversion. Bundling interest adds cross-sell value and increases customer lifetime value for buyers who also offer auto.
The category rewards prompt, clear responses because homeowners want to check the box and move on. AIM prioritizes fast, consent-based delivery so licensed buyers reach homeowners while the need is active.
What a qualified home insurance prospect looks like.
- A qualified prospect is a homeowner or buyer seeking coverage in a market the buyer serves, with consent to be contacted.
- AIM works to confirm location, coverage interest, and property details relevant to a quote.
- Prospects tied to a purchase, closing, or renewal signal strong intent.
- For inbound calls and warm transfers, qualification verifies the caller is seeking home coverage and matches the buyer's licensing and geography.
- Early clarity helps licensed buyers present relevant options and prioritize shoppers who can complete a purchase.
How AIM routes and qualifies home insurance demand.
Home insurance prospects are filtered by geography, coverage interest, and schedule before delivery. Calls and warm transfers are validated with consent documentation captured and must meet a minimum billable duration and qualification criteria to count. Routing respects each buyer's licensed states, budget, and hours so demand reaches eligible, available buyers. Exclusive delivery reserves a prospect for one buyer, while shared and bidding configurations distribute by campaign priority. AIM's real-time routing and compliance tooling support prompt engagement with proper consent records.
Pricing model overview and disclaimer.
Home insurance buyers can run fixed pricing for predictable cost or custom bidding to compete for priority in target markets. Available campaign options may include qualified inbound calls and warm transfers, blended to balance volume and efficiency. Fixed pricing supports steady budgeting, while bidding rewards efficient closers. Budget caps, geographic targeting, and scheduling provide control. AIM is a marketing technology platform and lead exchange; it is not an insurance carrier or agency and does not underwrite, sell, or issue insurance policies.
Fixed pricing
Stable per-lead or per-call economics for predictable budgeting and steady planning across your markets.
Custom bidding
Compete for priority in high-value or surge markets — efficient closers capture more share when demand spikes.
How home insurance demand reaches you.
Filtered to your campaign
Every home insurance prospect is matched against your geography, schedule, and qualification criteria before delivery.
Delivered in real time
Leads, calls, and transfers route to your team the moment intent is confirmed — while the prospect is still engaged.
Documented consent
Consent records travel with every delivery, so your compliance review has what it needs from day one.
“The calls come in already qualified, so our licensed agents spend their time quoting instead of screening.”
Start buying home insurance leads.
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